Things got meta.

LEADERSHIP / GRAPHIC DESIGN / MARKETING & MESSAGING

I’m big on mentoring and bullish on UX. So I jumped on the chance to serve as the Marketing Chair for the K-12 UX EDU Foundation. They’re working to develop and deploy UX education programs. Teachers get out-of-the-box teaching plans. Students can earn certifications and college credit, in line with state-determined education standards. The problem? For a band of designers, our brand was bland.